The Power of Design Tokens
Design tokens are the atomic values of a design system. They store visual decisions—like hex values, spacing sizes, typography scales, and animation curves—in a centralized JSON structure that feeds both design files and codebases.
For luxury brands, tokens guarantee that every sub-brand, landing page, and web app displays the exact same line spacing, colors, and margins.
The Luxury Token Palette
- **Spacing Scale**: Implement a fluid spacing scale using CSS `calc()` to shrink margins dynamically on smaller mobile screens.
- **Micro-animations**: Keep transitions consistent by defining standard, organic Bezier curves (e.g. `cubic-bezier(0.16, 1, 0.3, 1)`) for all hover actions.